Apr 22, 2025
In our last post, I shared the story of William Wilberforce a man who spent more than two decades pursuing the abolition of the transatlantic slave trade. He faced fierce opposition, chronic illness, bouts of depression, and numerous political setbacks. Yet, for over...
Apr 15, 2025
In my last post, I shared how messaging without execution is just a pitch and how the real magic happens when our portfolio of companies at Icelaven delivers on their promises. But there’s something even more powerful that happens after we align our brands and our...
Apr 8, 2025
One of my favorite historical figures is William Wilberforce, not only because of what he accomplished, but also because of the incredible perseverance and courage he displayed. Wilberforce served as a member of British Parliament for an impressive 45 years, and for...
Apr 2, 2025
In the last post, I talked about how great companies don’t just sell services or products—they solve problems. They identify a specific pain point, offer a simple solution, and show customers how their lives will be better as a result. After the messaging around this...
Mar 27, 2025
Let’s be honest, when we hear the worn out phrase “giving back” we often think of checking an obligatory box. A few donations here, a volunteer day there—we’ve all done it. We’ve all walked away wondering if it mattered in the least. What if community impact wasn’t...
